AI-based Image Descriptions for Accessibility and SEO Optimization

Starting June 2025, the European Accessibility Act will come into effect, requiring businesses to make their digital services such as websites, online shops, and mobile apps accessible. A key requirement is providing descriptions for all web images to make them accessible to people with visual impairments.

For tourism companies, whose online presence is often image-heavy, this presents a particular challenge. Frequently, the descriptions of thousands of images are inadequate or non-existent. This is where our innovative service comes in: AI-based image descriptions.

Our Offer

We provide an efficient and cost-effective solution for creating high-quality image descriptions using artificial intelligence. Our service not only helps you meet the requirements of the European Accessibility Act but also optimizes your search engine ranking (SEO).

Benefits of our service:
  1. Legal Compliance: Effortlessly meet the requirements of the European Accessibility Act.
  2. SEO Optimization: Improve your search engine ranking through precise image descriptions.
  3. Cost Efficiency: Save time and resources with our AI-powered solution.
  4. Scalability: Handle large volumes of images quickly and efficiently.
  5. Multilingual Support: Optionally, we offer image descriptions in additional languages.
  6. Quality: Our AI delivers consistent, high-quality descriptions.

Our Process
  1. Data Export: You export the metadata of your images from your asset management tool or image archive. We only need the link to each individual image.
  2. Requirement Definition: Together, we define the exact requirements for the image descriptions. We discuss aspects such as length, level of detail, and specific elements to be considered.
  3. Test Phase: You send us a test file without obligation. We process it and return the file enhanced with AI-generated descriptions.
  4. Quality Check: You have the opportunity to check the quality of the descriptions and provide feedback.
  5. Adjustment: If necessary, we make adjustments to optimally meet your specific requirements.
  6. Full Implementation: Once you’re satisfied with the quality, we discuss the details for processing your entire image inventory.
  7. Delivery and Integration: We deliver the completed datasets in a format that you can easily import back into your system.